Car Wraps That Mean Business (and Look Bloody Good Doing It)
When Crown approached aha creative for a fleet refresh, we knew this project wasn’t just about making vehicles look sharp – it was about building a bold, mobile brand presence that could go the distance.
Across four custom car wraps, we created strategic, high-impact designs that do more than decorate. Each layout was crafted to communicate clearly at speed – whether it’s flying down the highway or parked in front of a job site. We kicked off with 2x initial concepts (which became 3 – because creative sparks fly fast), then delivered 2x rounds of refinements per vehicle to get every detail just right.
From compact vans to large utes, we designed to exact dimensions – no cropping surprises or awkward panel breaks here. Each design was built with a hierarchy that works from a distance (hello, clean messaging and strong visuals) but still offers up brand-rich detail when seen up close.
Once designs were finalised, we set everything up print-ready to spec, so what rolled off the printer matched what we envisioned from the start. The result? Four standout wraps that don’t just carry the Crown brand – they drive it forward.